For the fourth consecutive year, realtor.com® is sponsoring the New York Yankees, with an agreement including a variety of advertisement display opportunities within Yankee Stadium during home games. Yankees home game attendees will see realtor.com’s branding and advertisements on the Stadium Television Network, the LED board located in the Great Hall, the Open Caption signs during the third inning of select games, and the Foul Pole LED signs during the bottom of the fifth inning during each game.
“Realtor.com is committed to serving New York City’s homebuyers and renters, who are deeply passionate about their unique city and neighborhoods,” says Nate Johnson, CMO at realtor.com. “Our New York Yankees sponsorship gives us the opportunity to reach New Yorkers on their home field, and we are proud to continue partnering with a team that defines excellence.”
“We are excited to be continuing our partnership with realtor.com, and will work together to enhance its brand awareness in the Tri-State area and beyond,” says Michael J. Tusiani, New York Yankees senior vice president, Partnerships.
In addition to the New York Yankees sponsorship, realtor.com’s investment in the New York City market includes a recently introduced custom home search experience specific to New York City’s five boroughs. The new experience helps New York City home seekers navigate the complex home search process and unique nuances of living in New York City by providing enhanced building pages and search options based on property types and building amenities.
For more information, please visit www.realtor.com.
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