RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
    • Our Editors
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
RISMedia
No Result
View All Result

Move? No Thanks, Homeowners Say

Home Consumer
By Suzanne De Vita
October 14, 2018
Reading Time: 2 mins read
Move? No Thanks, Homeowners Say

Young Asian parents with only child relaxing on the sofa in the living room.

Are you happy in your home, or are you looking to move?

If your answer to the first question is yes, you’re in the company of 83 percent of homeowners, according to Zillow’s annual report on Consumer Housing Trends. In fact, 63 percent have no intention of moving, either because they’re content with their current home, or deterred by the inconvenience it’d be to pack up and relocate.

Americans in general would rather renovate than sell, according to another related report by Zillow. More than three-quarters (76 percent) prefer to spend on upgrades, instead of a down payment on a new place—a catch-22, because when homeowners don’t list, inventory suffers.

“Even in a seller’s market, simultaneously buying and selling is an exercise in frustration,” says Skylar Olsen, director of Economic Research and Outreach at Zillow. “Add to that the emotional history between you and your home, and it’s no wonder low inventory has been in a self-fulfilling cycle. Homeowners may hesitate to sell because of limited options for them as buyers, but by holding on to their homes, they are themselves contributing to low inventory.”

Americans are discouraged, as well, by growing mortgage rates, which is affecting affordability—why choose a higher rate, when you can hang on to a lower one? According to Freddie Mac, mortgage rates are rising toward 5 percent.

There has been a more than three-year downtrend in housing inventory, Zillow data show.

For more information, please visit www.zillow.com.

DeVita_Suzanne_60x60Suzanne De Vita is RISMedia’s online news editor. Email her your real estate news ideas at sdevita@rismedia.com. For the latest real estate news and trends, bookmark RISMedia.com.

Tags: 2018 Zillow Group ReportHousing AffordabilityHousing InventoryHousing MarketMortgage Ratesreal estate newsReal Estate News and InformationReal Estate TrendsZillow
ShareTweetShare

Suzanne De Vita

Related Posts

Zillow Group Updates Privacy Disclosures Following Review by BBB National Programs
Agents

Zillow Group Updates Privacy Disclosures Following Review by BBB National Programs

December 10, 2025
Powell
Industry News

Fed Cuts Rates by Quarter Point in Final 2025 FOMC Meeting

December 10, 2025
Real
Agents

Real Expands SoCal Footprint as Freeman Wang Joins Brokerage

December 10, 2025
A Value-Driven Approach to Building Business
Industry News

A Value-Driven Approach to Building Business

December 10, 2025
Michael Saunders & Company Opens New Downtown St. Petersburg, Florida Office
Agents

Michael Saunders & Company Opens New Downtown St. Petersburg, Florida Office

December 10, 2025
Mortgage Applications Remain Ahead of Last Year as Market Shows Gradual Improvement
Industry News

Mortgage Applications Remain Ahead of Last Year as Market Shows Gradual Improvement

December 10, 2025
Please login to join discussion
Tip of the Day

Year-End Tune-Up: Streamline Your Real Estate Toolbox for 2026

Before the new year comes around, now is the time to step back and evaluate your tech stack, from your CRM and marketing automation tools to your showing schedulers and AI assistants. Read more.

Business Tip of the Day provided by

Recent Posts

  • Zillow Group Updates Privacy Disclosures Following Review by BBB National Programs
  • Fed Cuts Rates by Quarter Point in Final 2025 FOMC Meeting
  • Real Expands SoCal Footprint as Freeman Wang Joins Brokerage

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kit Email Whitelist Terms & Policies ACE Marketing Technologies LLC

© 2025 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • Reports
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2025 Newsmakers
    • 2024 Newsmakers
    • 2023 Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2025 Power Broker
    • 2024 Power Broker
    • 2023 Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2025 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

X