Influencers

Todd Sumney

HomeSmart

Todd Sumney spearheaded a series of high-impact initiatives throughout 2025 that fundamentally modernized the agent experience at HomeSmart. Most notably, he led the May 2025 launch of a new MLS-integrated marketing platform, which revolutionized property promotion through cutting-edge AI and powerful automation. Beyond technology, Sumney’s influence was felt through his leadership of the brand’s franchise-to-franchise mentorship program and the RockStar Recruiters mastermind sessions, fostering a culture of collaborative growth across the national network. He also pioneered a nationwide recruiting data initiative in partnership with Relitix, providing franchise partners with sophisticated insights to scale their businesses.

Sumney’s voice remained central to industry discourse as the host of HomeSmart’s “The Real State Podcast” and as a featured speaker at major national events.

“It’s so rewarding to be an integral part of a leadership team that is driving company growth,” he says. “It’s not about growth in numbers for growth sake—it’s about serving and helping more and more and more agents, many of whom come up to us at events and thank us for building HomeSmart and changing their lives, and they only wish they had joined HomeSmart sooner.”

With over 35 years of strategic marketing expertise, Sumney continues to empower real estate professionals to thrive in an increasingly digital and data-driven landscape.

Todd Sumney
Chief Industry Officer

HomeSmart