Bennett Richardson

In May 2025, Bennett Richardson joined the National Association of Realtors® (NAR) during one of the most transformative periods in the organization’s 117-year history. As chief marketing and communications officer, Richardson has spearheaded a new chapter for the brand, focused on absolute transparency and a modernized advocacy voice. Drawing from his extensive background as a media executive at Semafor, Google and Politico, Richardson has set out to overhaul NAR’s content ecosystem to better serve its some 1.5 million members and the general public.

Under his leadership, NAR successfully deployed a robust consumer-education infrastructure, including the Consumer Guide series and a high-impact legal video campaign that garnered over 800,000 views. These initiatives provided critical clarity following the landmark Sitzer-Burnett settlement, ensuring the value of the Realtor® remained undisputed in a shifting market.

Richardson also pioneered the Pro-Property Platform in late 2025, a digital initiative connecting the real estate community with federal candidates who champion private property rights. By bridging the intersection of technology, policy and journalism, Richardson works to reposition NAR as a forward-thinking, agile organization ready to lead the real estate industry into its next era.