RISMEDIA, October 7, 2010—PropertyMinder, Inc. and SmartZip Analytics, Inc. have entered a technology partnership that will integrate SmartZip Score investment ratings on listings on PropertyMinder’s AccelerAgent™ website platform, the companies have announced. SmartZip, an emerging leader in real estate analytics, has analyzed and rated over 70 million U.S. properties based on both home ownership and as rental investments. SmartZip’s analytics bring transparency to the industry and help buyers make more confident, financially sound purchase decisions. Confident buyers and more realistic sellers, in turn, enable agents to sell more homes in less time.
According to the company, the integration of SmartZip Scores into the AccelerAgent platform also gives real estate agents an easy, automated way to generate SmartZip home reports based on the most up-to-date listing data. SmartZip reports, in combination with an agent’s Comparative Market Analysis (CMA) for a listing, can be very effective across every step of the agent’s marketing and sales process, from farming for listing leads to winning new business and retaining clients after the sale.
Commenting on the partnership, Jane Ellsworth-Purcell, Vice President of PropertyMinder, said, “SmartZip’s independent rating system and extensive database of housing related insights allow for better transparency for each listing while at the same time making the agent more knowledgeable and resourceful. Not only that, SmartZip Scores greatly increase lead capture opportunities on PropertyMinder websites as well.”
“SmartZip’s ratings and reports help bridge the gap between a home’s current market price and its long-term value,” noted SmartZip Vice President Avi Gupta. “And their integration on PropertyMinder-powered websites allows home buyers to easily compare and contrast listings across neighborhoods, cities or counties. This helps agents boost confidence among their buyer clients, accelerate purchase decisions and more efficiently grow their business.”
To learn more about the PropertyMinder and SmartZip partnership, visit http://blog.propertyminder.com/propertyminder-smartzip-announce-partnership or call (800) 743-5820.
