CENTURY 21 Real Estate, the iconic brand and franchisor of the world’s largest residential real estate sales organization, announced a marketing agreement to be the inaugural real estate sponsor of SeniorHousingNet.com. Operated by Move, Inc., SeniorHousingNetSM offers timely and comprehensive access to senior living listings and resources, including independent and assisted living facilities, nursing homes, and retirement and continuing care communities. As a result of this national marketing agreement, the U.S.-based franchisees of CENTURY 21® will be provided with unique opportunities to engage and connect with this growing segment of the market through SeniorHousingNet.com.
“Our marketing programs position CENTURY 21 System members in front of prospective clients, and this agreement will help them build relationships and offer value to a unique, highly motivated segment of senior consumers,” says Rick Davidson, president and chief executive officer of Century 21 Real Estate LLC. “The expanding partnership with Move and its network of websites is indicative of our commitment to providing an enhanced online experience for anyone searching for a SMARTER. BOLDER. FASTER.® real estate agent.”
Century 21 Real Estate will receive premier brand positioning throughout SeniorHousingNet.com and its Senior Care Assessment Tool, in addition to the sole real estate sponsorship of the new quarterly newsletter, “Inside Senior Living.”
“We are proud to be working with CENTURY 21 and building on our longstanding relationship,” says Ray Picard, executive vice president of sales at Move, whose company is part of the CENTURY 21 Showcase Advantage Listing Program, whereby the listings of C21® sales affiliates are featured on realtor.com®. “Sales associates affiliated with the CENTURY 21 System have the local market knowledge, technology and skills to assist and guide consumers in the marketing and sale of their existing home after they have found the ideal age-qualified lifestyle community, apartment and independent living facility on SeniorHousingNet.com.”
For more information, visit www.century21.com.
