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Realtor.com® Bites Into the Big Apple

Home Best Practices
March 5, 2015
Reading Time: 2 mins read

Realtor.com® recently announced agreements with prominent New York brokerages—Bond New York, Brown Harris Stevens, Compass, Halstead Property, and NestSeekers—as well as leading brokerage listing syndicator RealPlus for the display of New York City real estate listings on the realtor.com® web and mobile platform.

These agreements combine to provide more than 350 New York brokerage firms with the opportunity for better exposure for their listings, while turbocharging realtor.com® as the go-to and neighborhood-friendly resource for consumers looking to buy, sell or rent a home in New York City.

With the inclusion of content provided by these top brokerages and listing syndicator, realtor.com® adds thousands of New York City listings to its national database, which builds its position as the New York listings resource for buyers and renters.

Additionally, realtor.com® has enhanced its user experience with the addition of new filters, property types and images to make searching its growing number of New York listings more streamlined and intuitive.

“Realtor.com® is laser focused on enhancing its presence in the highly sought after New York City market,” says Ryan O’Hara, chief executive officer for Move.® “We expect a larger New York footprint will help amplify the flow of prestigious properties to realtor.com® and lay the groundwork for a more lucrative digital advertising platform.”

“We are absolutely thrilled that Terra Holdings, parent company of Halstead and Brown Harris Stevens, has committed to maximizing our incredible listings on the powerful platform of realtor.com®. Our clients deserve the best possible exposure for their listings and we are firm believers of the strength of realtor.com®. We have been proud to work with them since they debuted in New York City and we look forward to continuing our relationship,” explained James G. Cahill, executive vice president, chief technology officer for Terra Holdings.

“NestSeekers is always looking for opportunities to leverage cutting edge marketing and technology solutions to deliver superior performance to our clients,” says Eddie Shapiro, president and CEO for NestSeekers. “This agreement with realtor.com® will help bring NestSeeker’s prestigious listing catalogue to a national audience of highly engaged home buyers and sellers. We’re confident Move’s newly inked deal with News Corp will lead to great opportunities for realtor.com® and we’re excited to see what they have in store for NestSeeker listings.”

For more information, visit www.realtor.com.

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