Above, a screenshot from one of Homes.com’s new ads featuring Dan Levy of “Schitt’s Creek” fame and SNL’s Heidi Gardner. During one of America’s most enduring traditions, Super Bowl Sunday, Homes.com plans to make history, regardless of who takes home the championship trophy. Through four commercials reaching some 113 million viewers, the rapidly ascending real…
Five days after his 19th birthday, and just a few months after receiving his high school diploma, Nelson Jett graduated into the family business. Jett and his grandmother, a REALTOR® for two and a half decades, have been their own real estate team in western Nebraska since that day in 2017, when Jett officially earned…
While our society, and humanity generally, have made great strides toward gender equality through the years, problems of harassment and discrimination persist. As the CEO of the country’s largest association, the National Association of REALTORS® with 1.5 million members, 65% of whom are women, I believe we have the responsibility and opportunity to continuously address…
Though only 7% of this country’s general population are veterans, the National Coalition for Homeless Veterans has found they comprise some 13% of America’s homeless population. The number has decreased significantly over the past decade, but much work remains in the ongoing effort to provide this most basic human need to the individuals who risked…
As an attendee of commercial real estate conference CRETech in 2021, Carlos Rousseau stumbled upon a booth manned by a member of the National Association of REALTORS®’ (NAR) Strategic Business, Innovation and Technology team. To that point, unfamiliar with the REACH program and its inherent overlap with his own expertise, Rousseau told the NAR representative…
Roughly 77% of NAR’s 1.5 million members in 2021 were white, according to NAR research released on July 11. This figure is down just slightly from numbers reported in 2020, but perhaps one of the most favorable and positive trends we see in the industry today is that diversity is increasing the most amongst those…
A quick look at the U.S. housing market earlier this winter indicated some cooling from the early days of the pandemic. In February, the National Association of REALTORS® (NAR) reported that existing home sales were down 7.2%. This came on the heels of a 5.7% month-over-month drop in January, as limited inventory and rising mortgage…
In the modern age of social media forms and the storytelling that comes with them, blogging feels like a bit of an outdated form of marketing. This, however, is absolutely untrue. Read more.
