Above, a screenshot from one of Homes.com’s new ads featuring Dan Levy of “Schitt’s Creek” fame and SNL’s Heidi Gardner. During one of America’s most enduring traditions, Super Bowl Sunday, Homes.com plans to make history, regardless of who takes home the championship trophy. Through four commercials reaching some 113 million viewers, the rapidly ascending real…
The new year means a fresh start. For some, that means setting goals and getting after them. For others, it may mean shifting something in their life to achieve success. The first 100 days of any new undertaking are vital to the outcome. This time sets the tone and lays the all-important groundwork for the…
If you want to succeed in business and in life, you need to set goals and then do everything in your power to achieve them. Here are some proven strategies to help you FOCUS and set SMART goals to start the new year strong. FOCUS on Your Goals To achieve what you want, it’s important…
Your real estate CRM is an important tool. When it works, it’s invaluable. If it doesn’t, it may stifle your progress. Here’s how you can ensure your real estate CRM is keeping your daily activities on track, so you can increase your income and live the good life! Database A good real estate CRM should…
In today’s competitive marketplace, real estate professionals need expert financial guidance more than ever before. Podcasts can be phenomenally informative and helpful but, with so many options, it’s difficult to find one that fits your needs. Whatever you’re doing and wherever you’re going, “The Brian Buffini Show” is designed to easily fit into your busy…
Everyone wants to reach their untapped potential in life, but many people have no idea how to get the most out of their natural talents. Instead of driving forward to success, they feel stuck and frustrated, knowing they’re capable of achieving more, but not knowing how to get there. There are three main reasons people…
There’s a big difference between owning a business and having a job. With a job, you clock in, clock out and always get paid on time. When you work for yourself, however, you create your own path, getting out of your business what you put into it. This gives you wonderful freedom and the ability…
At Buffini & Company, our focus has always been on helping our clients live the good life, and we’ve developed the structures to support that commitment. We believe that strong businesses are built on relationships, and that an agent’s tech tools, such as CRMs should support this process—not replace it. When working with a real…
There’s no doubt that the 2021 real estate market is extremely challenging. Demand for housing is through the roof, interest rates are historically low and inventory is still very restricted. Meanwhile, it feels like COVID-19 has turned the entire world upside down. As an agent, trying to serve your buyers in these conditions is very…
Real estate is the greatest business in the world, but it’s also one of the toughest! In today’s competitive market, agents need to be at the top of their game if they want to succeed. Here are the three steps you need to take to run a successful real estate business and serve your clients…
In today’s competitive marketplace, you need a strong personal brand to stand out from the crowd. No matter how you plan to work in real estate—as an individual, with a team or in your own brokerage—you must consider what your professional name and reputation will stand for. Here are the steps you can take to…
In the modern age of social media forms and the storytelling that comes with them, blogging feels like a bit of an outdated form of marketing. This, however, is absolutely untrue. Read more.
