By Mark Johnson

Posts by By Mark Johnson

Interview: Andy Florance on Restoring Transparency and Putting Agents ‘Back in Front of America’

Above, a screenshot from one of Homes.com’s new ads featuring Dan Levy of “Schitt’s Creek” fame and SNL’s Heidi Gardner.  During one of America’s most enduring traditions, Super Bowl Sunday, Homes.com plans to make history, regardless of who takes home the championship trophy.  Through four commercials reaching some 113 million viewers, the rapidly ascending real…

Breaking Into the Top 1%

No matter the market, real estate professionals are always looking for ways to differentiate themselves in order to get to the next level. But what does it take to become part of that elusive 1%? In today’s ultra-competitive market, it takes persistence, tenacity and grit to make it to the top. It also takes a…