Olivia Mariani

Selling a listing requires careful planning and execution. In today’s competitive real estate market, making a positive first impression is more crucial than ever. One effective strategy to enhance a property’s appeal and facilitate a quicker sale is through the art of home staging. In fact, 97% of agents surveyed said they believe home staging…

With such high-interest rates pricing some buyers out of the market, any good real estate agent knows that fixer-uppers will just sit in today’s market. But it is not just homes that are clearly in despair or in need of a lot of repairs that are not selling.  According to Curbio’s 2022 Home Improvement Report,…

Finding the right home buyer as the real estate market slows can prove to be challenging for even the best real estate agent. The good news (and luckily, there is some) is that buyers who are looking right now are serious about making a purchase. In fact, for the next several months, amidst the high…

With so many buyers only looking for move-in ready homes, those fixer-upper listings just won’t move off the market anymore without a little help. Consequently, making updates or at least doing some basic preparation before listing has become a must for every homeowner. Although now a part of the selling process, the problem is that…

Many potential buyers are struggling in the current housing market, but even with the market teetering in sellers’ favor, not every house is flying off the market. Buyers don’t want fixer-uppers In a recent podcast, J.R. Whalen of the Wall Street Journal noted, “Traditionally, fixer-upper homes have given buyers an opportunity to save some money…

It’s the fourth quarter. You are in the red zone when someone fumbles the football. All that work for someone to drop the ball. In real estate, this is similar to losing the sale last minute and unfortunately, it happens all too often. So maybe selling a house isn’t the same as winning a football…

There is something magical about having a listing that is move-in ready and looks like a buyer’s dream home. Being in the real estate industry, you know far too well that unfortunately most listings won’t come like this ready to serve up on a silver platter. Getting a home market-ready is work and staging is…

Successful brokerages need to stay innovative to improve their profitability. This includes adapting to the modern market, attracting and retaining top agents, and offering tools and services to level up your brand. Especially with the influx of new agents into the industry, brokerages need to help their agents stay competitive if they want to see…

If you suggest that your clients make updates before selling, then they will likely ask, “Do you have anyone you could recommend?” Not having an answer isn’t great but giving them a bad contractor is even worse. There are many horror stories, and if you recommend someone bad, it can be a nightmare for both…

Working in real estate, you understand the importance of pre-sale updates, but your clients may not. Also, when you first bring up home improvement projects, your clients’ minds will likely jump to large-scale renovations that can only add to their hesitation. These intensive projects may not be the answer. Instead, a refresh may be the…