Above, a screenshot from one of Homes.com’s new ads featuring Dan Levy of “Schitt’s Creek” fame and SNL’s Heidi Gardner. During one of America’s most enduring traditions, Super Bowl Sunday, Homes.com plans to make history, regardless of who takes home the championship trophy. Through four commercials reaching some 113 million viewers, the rapidly ascending real…
Coinciding with the cooling housing market, the frequency and severity of lawsuits filed against real estate professionals have escalated. A contributing factor to this phenomenon is self-reported frustration from buyers who completed transactions at the height of the market. At Victor Insurance Managers LLC, we’ve seen year-on-year increases in both the frequency (9%) and severity…
More national real estate franchises are beginning to take marketing measures into their own hands rather than using agencies for hire on a contract basis. Read more.
