Homes.com Offers Free ‘Boost’ for Agents and Homeowners ‘Blackballed by Zillow’
Private listings banned from Zillow may have a new home. And for some, this home will offer a move-in bonus. CoStar’s Homes.com turned Zillow’s ban into a marketing opportunity through its new digital marketing package, “Boost.” Announced during the company’s first quarter earnings call last week, CEO Andy Florance presented it as a major opportunity…