Around 7:14 a.m. on a random Thursday, someone in nearly every brokerage office, group chat, or Slack channel sends the same message: “Did you see the news?” Another merger. Another acquisition. Another domino in a consolidation cycle that’s starting to feel less like a phase and more like the industry’s new operating system. The headlines…
The real estate industry is in a moment of reckoning. Traditional brokerages are folding. Mega-mergers are rewriting playbooks. Agents are jumping ship, unsure if the next model will hold. We’re operating in the lowest housing market in 30 years, and the noise is deafening: layoffs, consolidations, lawsuits and headlines that read more like obituaries than…
Ever notice how real estate feels like riding a rollercoaster blindfolded? One day, buyers are fired up. Next, they’re frozen. Add in inflation news, election-year noise and the Fed’s mixed signals, and suddenly, even seasoned agents are asking: “What now?” Here’s the thing…market moods are nothing new. But in a world where TikTok headlines hit…
Four industry leaders recently came together to discuss what it will take to succeed in the year ahead. The good news is, you don't have to look very far to get started. Read more.
