The real estate industry is in a moment of reckoning. Traditional brokerages are folding. Mega-mergers are rewriting playbooks. Agents are jumping ship, unsure if the next model will hold. We’re operating in the lowest housing market in 30 years, and the noise is deafening: layoffs, consolidations, lawsuits and headlines that read more like obituaries than…
Ever notice how real estate feels like riding a rollercoaster blindfolded? One day, buyers are fired up. Next, they’re frozen. Add in inflation news, election-year noise and the Fed’s mixed signals, and suddenly, even seasoned agents are asking: “What now?” Here’s the thing…market moods are nothing new. But in a world where TikTok headlines hit…
Buyers are purchasing more than just a home when they sign their final offer—they’re buying into the entire neighborhood, so it’s a good idea to get acquainted with it yourself to highlight all of its features to potential buyers. Read more.
