Maria Patterson

Maria Patterson is RISMedia’s executive vice president.

Posts by Maria Patterson

Interview: Andy Florance on Restoring Transparency and Putting Agents ‘Back in Front of America’

Above, a screenshot from one of Homes.com’s new ads featuring Dan Levy of “Schitt’s Creek” fame and SNL’s Heidi Gardner.  During one of America’s most enduring traditions, Super Bowl Sunday, Homes.com plans to make history, regardless of who takes home the championship trophy.  Through four commercials reaching some 113 million viewers, the rapidly ascending real…

Women in Real Estate: Insights and Strategies for Succeeding in Today’s Market

Above (L-R): Jackie Louh, Lisa Sturtevant, Bess Freedman, Christina Pappas, Carrie Little, Michele Harrington and DeAnne Golden (upper row). Anam Hargey, Wendy Forsythe, Marisela Harper, Athena Peterson and Brenda Maher (lower row). During RISMedia’s 5th Annual Rocking in the New Year event on Jan. 8, a cohort of female leaders from across the industry shared…

Lamacchia

Crush It In Real Estate Event Revs Up Real Estate Pros for Winning Year

Despite the single-digit temperatures and icy sidewalks in Worcester, Massachusetts, last week, the crowd gathered at the DCU Convention Center was fired up. “The people who show up here are the real do-ers.” That’s how Anthony Lamacchia, CEO and owner of Crush It In Real Estate and Lamacchia Realty, described the standing-room-only crowd of more…

success

The Top 3 Factors for Success in 2026? It’s Not What You Think

Real estate professionals often predicate success upon an external force, a factor beyond their control. Like interest rates. Or inventory. How many times have you thought, “if rates just came down a little” or “if we just had more listings,” surely, business would skyrocket. In reality, however, while interest rates and inventory are critically important…

Allen

How to Succeed in Real Estate and Have a Life

Above: Team leader, coach and author, Andy Allen, at RISMedia’s 37th Annual CEO & Leadership Exchange; Photos by AJ Canaria As anyone who’s achieved a modicum of success in residential real estate can tell you, getting there involves a lot of blood, sweat and tears: demanding clients, demoralizing cold calls, heartbreaking deal-breakers, nail-biting negotiations…all before…

Johnson

From ‘Changing Light Bulbs’ to Rookie of the Year: Walther Vasquez Johnson Finds the Path He Was Meant to Take

Above: Walther Vasquez Johnson, an agent with Sterling, Virginia’s J&C Real Estate Solutions, is RISMedia’s 2025 Rookie of the Year winner. Photos by AJ Canaria. Behind many a successful real estate agent is the story of what might have been. A fork in the road that could have resulted in a very different outcome. In…

Tip of the Day

3 Questions Every Agent Should Ask Hesitant Buyers

In today’s market, agents who move deals forward aren’t the most aggressive; they’re the most curious. The right questions don’t pressure buyers into action; they help buyers articulate what’s holding them back. Read more.

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