Mike Dye for Guaranteed Rate

Posts by Mike Dye for Guaranteed Rate

Cracking the Competitive-Market Code: Guaranteed Rate’s ‘Same Day Mortgage’ Passes $2 Billion in Loans Within Months of Launching

Buying a new home—especially for your first-time clients—is a roller coaster of emotions. The highs of touring houses and picturing their lives in their new home is followed by the white-knuckle ride to submit a winning offer. Then, the worst part—the anxiety that builds during the seemingly endless wait for loan approval. That’s why Guaranteed…

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How to Build a ‘B-Roll Bank’ for Effortless Content

The idea of scripting, lighting and performing for a camera every day is enough to keep even the most ambitious professional on the sidelines. The secret is staying consistent without burning out isn’t working harder on your production—it’s working smarter with B-roll. Read more.

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