Ask the Expert: How Much Should You Spend on Lead Generation?
Today's “Ask the Expert” column features Arthur Darmanin, Chief Executive Officer with Sellstate Realty Systems Network, Inc. Q: When planning...
Marketing
The 4 Keys to Reproducible Results
Matthew and Janice are emerging entrepreneurs who recently went into business together. During a meeting, they discussed their future profit...
Making the Most of the Resort and Second-Home Property Specialist Certification
Ryan Servatius, an associate broker with Shore Sotheby’s Realty in New Buffalo, Mich., got his start in the real estate...
Visual Storytelling: Tips for Mastering the Art of Instagram
Creating and implementing a consistent social media strategy is vital for REALTORS® looking to cultivate online leads while maintaining current...
Preserve Curb Appeal during Summer Storm Season
Along with the natural beauty of summer comes rumbles of thunder, high winds, flashes of lightning and heavy rain —all of...
Instagram Is Open for Business—Find Out What This Means for Real Estate
Last week, Instagram released some major updates that could create a big change in your real estate business strategy. While...
Story Time: Move Over Snapchat, Instagram Wants In
Are you using Snapchat in your real estate business? Well, you should be. The service’s disappearing Stories feature has reinvented social...
Ask the Experts: How Can I Use Promotional Calendars?
Today's “Ask the Expert” column features Jackie Amato, Customer Service Manager with RealEstateCalendars.com. Q: When it comes to brand promotion,...
3 Simple Steps to Increase Business from Facebook
Facebook has long been and continues to be the leading social media platform. Over the years we have seen a...
Tips to Attract New Clients through Your Website
It’s no secret that the Internet is a hotbed of real estate. Between Zillow, Trulia, Redfin and the countless other...
How Real Estate Pros Defuse the Stressors of Today’s Real Estate Industry
RISMedia asked several longtime pros to share their thoughts about how they perceive the profession now, as well as their coping strategies. Read more.
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