Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right...
Agent
Online Auctions: A Sound Marketing Method for Real Estate Professionals
It wasn't long ago that becoming an "auctioneer" seemed like an impossible feat for many real estate professionals. However, as...
5 Strategies to Improve Your Client Newsletter
A well-planned client newsletter should be part of every agent’s email communication and marketing strategy. Email newsletters are not only...
Do This, Not That: Real Estate Marketing Fundamentals
These days, it seems like there are many ways to run a real estate marketing strategy—but only a few will...
Using Labor Day Weekend to Earn Referrals
Labor Day weekend is here! Successful agents take advantage of any major holiday to reach out to their clients, and...
MLS Rules and the Zillow-ChatGPT Integration: What We Know So Far
Essentially, if you type “Zillow” into a ChatGPT query, the chat will bring up the Zillow app, then a user can use the Zillow app and its functionality—home searches, connecting with agents, etc.—as if they had opened the native Zillow app. Read more.
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