Advertising in Newspapers…Can It Still Work?
Anyone in the real estate profession in the earlier years of this century knew the importance of advertising constantly. That...
Marketing
U.S. Foreclosure Activity Increases 9 Percent in May
RealtyTrac®, a leading online marketplace for foreclosure properties, recently released its U.S. Foreclosure Market Report™ for May 2012, which shows...
Average Fixed Mortgage Rates Reverse Course
Freddie Mac recently released the results of its Primary Mortgage Market Survey® (PMMS®), showing average fixed mortgage rates ending their...
Growing through a Fresh Approach
Is your company growing? In the following interview, RISMedia’s Nick Caruso talks to Jeff Owens, president of Better Homes and...
80 Metros Listed as Improving Housing Markets in June
The list of U.S. housing markets showing measurable and sustained improvement now includes 80 metropolitan areas, according to the National...
Trust: Real Estate’s New Currency – Part 2
As I mentioned in last month’s column, restoring our credibility with today’s wary consumers requires building a relationship based on...
The NAR Power Broker Roundtable: Information Overload? Harnessing the Power of Relevant Content
The Power Broker Roundtable is brought to you by the National Association of Realtors® and Rei Mesa, NAR’s Special Liaison...
Win Listings with a Free Listing Presentation
Realtor.com Business Beat—The National Association of REALTORS® 2011 Survey of Home Buyers and Sellers tells us that 88% of consumers...
Company Spotlight: Stay in Touch with Clients Today, Build Referral Business Tomorrow
As the day-to-day demands of real estate professionals continue to increase, staying in touch with clients—past and present—often gets put...
Mortgage Originations Rise throughout New England
Regional Spotlight—Mortgage originations rose in New England, according to new data from The Warren Group's Mortgage MarketShare Module. While Massachusetts,...
6 Musts to Share With Buyers About Why You Rule Over AI
“AI can summarize what has been published about a property,” says one real estate professional. “The trouble is that some of the most important information has not been published, is no longer current or cannot be understood without seeing the home.” Read more.
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