Influencers

John Peyton

Realogy Franchise Group

A recognized global branding leader who brings deep experience leading large, complex organizations and maximizing scale while enabling innovation and flexibility, John Peyton became president and chief executive officer of the Realogy Franchise Group (RFG) in April 2017.

In his position, he’s responsible for managing RFG’s portfolio of leading real estate franchise brands, including Better Homes and Gardens® Real Estate, CENTURY 21®, Coldwell Banker®, Coldwell Banker Commercial®, ERA and Sotheby’s International Realty®, which, combined, have more than 15,000 franchised offices and approximately 289,000 brokers and independent sales associates doing business in 117 countries and territories worldwide.

John Peyton | President & CEO

Realogy Franchise Group

"Changing demographics, emerging technology and new business models will always be there and force the continued real estate evolution. Our brands are focused on innovation and programming that moves the needle."