Keith Robinson, NextHome’s chief strategy officer, believes the most crucial characteristic of a successful professional in any field is a commitment to continuous learning. Robinson and his team provide training opportunities that help NextHome’s members keep up with perpetual shifts in the real estate industry and earn certifications.
“At the core of our organization is a mindset, a movement, a phrase that keeps us grounded as we continue to serve the people buying and selling real estate – Humans Over Houses,” Robinson said.
“Hearing the stories from our members of helping those in their communities find their next home is the most rewarding part of my job,” he adds. “While my job, and the industry as a whole, is geared towards finding the best technology to help with the day-to-day jobs of real estate professionals, the heart of the profession is still the human connection. These stories are featured on HumansOverHouses.com.”
Tools with the lowest engagement often have the lowest awareness, but there's good news, too—tools with low awareness frequently have the highest satisfaction levels among those who do use them. Here are a few strategies to improve awareness of tech tools and increase adoption rates. Read more.
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