Berkshire Hathaway HomeServices is sponsoring HGTV’s popular show Fixer Upper featuring remodeling and design pros Chip and Joanna Gaines, and has recently launched the Berkshire Hathaway HomeServices $50,000 Sweepstakes in conjunction with the show. From March 30 through mid-June, viewers simply register at www.50kFixUp.com for a chance to win $50,000 toward a home improvement or renovation project. The prize will include a design consultation with the Gaineses.
“We’re excited to be featured on HGTV and work with Chip and Joanna Gaines,” says Kerry Donovan, Berkshire Hathaway HomeServices vice president for Marketing. “HGTV is incredibly popular among our key demographics and Chip and Joanna have one of the hottest shows on the network. We anticipate another big step this year for Berkshire Hathaway HomeServices’ brand awareness.”
In addition, the Gaineses will appear in specially produced short videos featuring design and renovation tips to maximize home-sale potential. Those tips will appear on HGTV and related digital properties.
“We’d love to see the Berkshire Hathaway HomeServices $50,000 Sweepstakes winner come from the New England market,” says Candace Adams, President and CEO at Berkshire Hathaway HomeServices New England Properties. “We urge our clients and local residents to log on to www.50kFixUp.com and register.”
The sweepstakes coincides with the ongoing Good to Know national advertising campaign from Berkshire Hathaway HomeServices to increase brand awareness and demonstrate agents’ expertise through the real estate process.
For more information, visit www.bhhsNEproperties.com.
