RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
    • Our Editors
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
RISMedia
No Result
View All Result

From AI to Social Media, How to Modernize Your Marketing for a Digital-Centric Consumer

In an upcoming session at RISMedia’s 6th annual Real Estate’s Rocking in the New Year, a panel of dynamic real estate pros will share how they're evolving their marketing tactics for modern homebuyers and sellers.

Home Industry News
By RISMedia Staff
December 29, 2025, 2 pm
Reading Time: 3 mins read
From AI to Social Media, How to Modernize Your Marketing for a Digital-Centric Consumer

Above, top row from left, Jacki Louh and Shannon Murree; bottom row from left, Sue Pinky Benson and Rob Cleapor

Today’s consumers are more tech-savvy than ever, so if your marketing strategies aren’t up to speed, they’ll likely scroll on by.

In an upcoming session at RISMedia’s 6th Annual Real Estate’s Rocking in the New Year, “From AI to Social Media, How to Modernize Your Marketing for a Digital-Centric Consumer,” a panel of dynamic real estate pros will share how they’re elevating their businesses and evolving their marketing tactics to forge connections with modern real estate buyers and sellers.

The virtual educational event will take place on Thursday, January 8, 2026, from 11 a.m. to 5 p.m. ET and will be packed with powerful insights, proven strategies and market intelligence from some of the industry’s most respected leaders.

Heading up this session will be: 

Jackie Louh, COO, Lamacchia Realty, Inc.

Rob Cleapor, CEO, Iron Valley Real Estate

Shannon Murree, Realtor®, Shannon Murree Group | MovingSimcoe.com Team

Sue “Pinky” Benson, Realtor®, REMAX Alliance Group

“Your clients already use AI every day, they just don’t call it that,” says Cleapor. “If it’s shaping how they shop, search and make decisions, it has to shape how you sell real estate.”

This year’s overall theme—“Turning the Corner in 2026: How to Make the Most of a Better Market”—will explore how top brokers, executives and agents are taking advantage of the shifting real estate landscape to maximize opportunities in the year ahead. Attendees will gain actionable takeaways to strengthen their business, including strategies for improving your value proposition, maximizing AI, revamping your marketing, forging connections with today’s buyers and sellers, and much more.

See the full schedule here.

Can’t attend live? Your registration includes full access to all session replays, so you can catch every insight on your own schedule.

Don’t miss this opportunity to connect with the industry’s top minds and position yourself for success in 2026.

Register Now!

Thank you to our 2026 event sponsors:

American Home Shield
Realtors Property Resource LLC

Tags: 2026 Real Estate EventsFrom AI to Social MediaHow to Modernize Your Marketing for a Digital-Centric ConsumerIron Valley Real EstateJackie LouhLamacchia RealtyREMAX Alliance GroupRISMedia’s 6th Annual Real Estate’s Rocking in the New YearRob CleaporShannon MurreeShannon Murree Group | MovingSimcoe.com TeamSue “Pinky” Benson
ShareTweetShare

RISMedia Staff

Related Posts

Transparency and Trust Fuel Success for The Real Estate Angels Team Powered by JPAR Real Estate
Industry News

Transparency and Trust Fuel Success for The Real Estate Angels Team Powered by JPAR Real Estate

February 12, 2026
FirstTeam
Agents

FirstTeam® Furthers National Expansion with Arizona Launch

February 12, 2026
Mortgage Rates Continue to Hold Steady Around 6%
Industry News

Weeks of Steady Mortgage Rates Boosting Buyer Confidence

February 12, 2026
Lamacchia
Agents

Crush It In Real Estate Event Revs Up Real Estate Pros for Winning Year

February 12, 2026
sales
Industry News

January Mega-Storm and Low Inventory Tank Home Sales

February 12, 2026
Foreclosure
Industry News

Foreclosure Activity Remains High Annually as Affordability Challenges Persist

February 11, 2026
Please login to join discussion
Tip of the Day

How to Host a Successful Open House in Winter

The winter months create some unique challenges for holding an open house, and preparation for these cold or snowy days is important for success. Read more.

Business Tip of the Day provided by

Recent Posts

  • Transparency and Trust Fuel Success for The Real Estate Angels Team Powered by JPAR Real Estate
  • FirstTeam® Furthers National Expansion with Arizona Launch
  • Weeks of Steady Mortgage Rates Boosting Buyer Confidence

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kit Email Whitelist Terms & Policies ACE Marketing Technologies LLC

© 2026 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • Reports
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2026 Newsmakers
    • 2025 Newsmakers
    • 2024 Newsmakers
    • 2023 Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2025 Power Broker
    • 2024 Power Broker
    • 2023 Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2026 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

X