Redfin, the real estate brokerage powered by Rocket, announced on Aug. 17 a partnership with Winnie—one of the largest marketplaces for childcare and early education in the U.S.—to bring local childcare information to every for-sale home listing on Redfin.
Home searchers can now view daycare and preschool options closest to each listing, along with details on distance from the home, reviews, financial aid, staff certifications and other key data points to paint a full picture of what childcare looks like in an area. This information is now available on Redfin’s desktop and mobile websites and will be available in the Redfin app in September.
“When you’re buying a home, you’re also choosing a neighborhood that works for your family,” said Ariel Dos Santos, Redfin chief product and design officer. “For parents and guardians, finding childcare is a big part of that decision. Bringing Winnie’s childcare information directly to every listing on Redfin makes it easier to see what options are nearby while you’re looking at homes, instead of having to search for that information separately.”
The partnership comes as new Redfin research finds that childcare and housing costs consume more than half of families’ incomes (52%) in many parts of the U.S. In some of the country’s largest metro areas, those two expenses leave families with almost nothing left over.
In Los Angeles, the typical working family spends nearly 97% of its annual income on housing and childcare combined. New York (95%), San Francisco (94.2%), Anaheim (93.5%) and San Jose (83.1%) round out the five least affordable markets for working families with young kids.
These findings are based on Redfin and Winnie data that compares the typical annual cost of housing and childcare for one child with median local household income across the nation.
“Housing and childcare are two of the most important pieces families with young children have to solve, and both can vary dramatically from one city to the next,” said Sara Mauskopf, Winnie co-founder and CEO. “By bringing Winnie’s childcare data directly into Redfin, families can consider not just whether they love a home, but whether the area around it actually works for their family.”
