Ben Kinney and Chris Suarez co-founded PLACE, Inc., a full-service real estate and technology platform that provides accounting, human resources, legal, marketing, talent acquisition and industry services, and gives agents access to benefits packages. It allows top agents and teams to increase profitability, value proposition to the consumer, and local branding without requiring them to leave their affiliated brokerages. PLACE, Inc., launched in early 2020 with $1.5 billion in sales and $40 million in revenue.
Both Kinney and Suarez independently own multiple real estate offices in the United States and other countries.
They say: “When COVID-19 hit, our first priority was to make sure our existing businesses were stable and had the tools and support they needed to grow while navigating the market-specific challenges of a global pandemic. We are pleased with the results of that intentional focus as our businesses have experienced positive growth and increased profitability.”
Buyers are purchasing more than just a home when they sign their final offer—they’re buying into the entire neighborhood, so it’s a good idea to get acquainted with it yourself to highlight all of its features to potential buyers. Read more.
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