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American Home Shield Makes Changes to be Closer to Customers

July 12, 2007
Reading Time: 2 mins read

RISMEDIA, July 13, 2007—As a leading home warranty provider, American Home Shield says it is always looking for ways to better serve the real estate community and homeowners.  As a result, AHS has recently restructured their real estate sales team to position each member closer to AHS customers and clients.

Previously, the AHS reporting structure created too many layers of hierarchy – the result was too much distance between AHS associates at all levels and the clients and customers they serve.  With the new “flatter” organizational model, there are only four “layers” between customers and the company president.  American Home Shield is confident this business model will keep all of their associates in tune with customers’ needs better than ever before.

Several roles have changed to achieve the new structure.  Lelia Chapman, who has served AHS in various capacities for 17 years and has most recently been responsible for successfully developing and implementing innovative programs within the Service Divisions, has assumed the role of vice president of real estate sales for the organization.  There will be 15 Regional Sales Directors reporting to Chapman, each with streamlined account executive teams – providing deeper, more in-tune regional coverage.  Chapman will report directly to the President of AHS, Dave Crawford. 

Also reporting directly to Crawford will be Tracy Berger as the vice president of business development for real estate sales.  Berger will oversee all national affinity relationships and work in collaboration with the VP of real estate sales to coordinate additional business development opportunities.  With 20 years of experience in the real estate industry, Berger has been successfully leading major account management for the last 2.5 years at AHS.

Currently, American Home Shield serves 2.7 million customers annually and operates four service centers throughout the country with over 2,000 employees.

For more information about AHS, contact your local Account Executive or call 1-800-SEL-HOME.

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Beth McGuire

Beth McGuire

Recently promoted to Vice President, Online Editorial, Beth McGuire oversees the editorial direction and content of RISMedia’s websites, and its daily, weekly and monthly newsletters. Through her two decades with the company, she has also contributed her range of editorial and creative skills to the company’s publications, content marketing platforms, events and more.

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