Phillip Cantrell

Phillip Cantrell is Executive Vice President – Strategy for United Real Estate and CEO of Tennessee-based Benchmark Realty, a United Real Estate-owned company.

Posts by Phillip Cantrell

Stop Panicking. Start Leading: Cutting Through the Noise on The Various Agendas

If you spend any amount of time these days following real estate news—or more accurately, the endless chorus of industry pundits—you might start to believe the sky is falling. The debates swirling around MLS participation rules, commission lawsuits, and the rise of Private Listing Networks (PLNs) have triggered no shortage of doomsday scenarios, public handwringing,…

Tip of the Day

3 Questions Every Agent Should Ask Hesitant Buyers

In today’s market, agents who move deals forward aren’t the most aggressive; they’re the most curious. The right questions don’t pressure buyers into action; they help buyers articulate what’s holding them back. Read more.

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