Jun Choo

Jun Choo is shaping the future of real estate by empowering agents with technology, insights and support that elevate their businesses. In 2025, he led the launch and scaling of Zillow Showcase, a premium AI-driven listing experience that has helped agents win 30% more listings than peers using non-Showcase listings.

Choo’s vision centers on creating meaningful tools that enhance the human side of real estate. Beyond product innovation, he has strengthened Zillow’s agent partnerships by investing in segmentation, training and integrated support through the Connections platform, turning unresponsive leads into live conversations—enabling agents to fully leverage Zillow’s ecosystem.

“Our focus is simple: when agents have the best tools, insights and support, they can deliver the kind of client experiences that set our industry apart,” says Choo. “That’s the future we’re committed to building together.”

Under his leadership, Zillow has evolved beyond a lead generator into a growth engine that provides agents with real-time consumer insights, marketing solutions and operational efficiency.