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The Right Tools for Any Market – Lowe’s Offers Foreclosure Buyers the Resources They Need to Make New House a Home

Home Marketing
By Stephanie Andre
September 19, 2010, 1 pm
Reading Time: 2 mins read

RISMEDIA, September 20, 2010—While the market seems to have trended upward from just 12 months ago, foreclosures still abound. Although it’s a difficult time for those families dealing with a foreclosed property, for those with good credit and a willingness to put in a little work, this is a great time to get a terrific deal.

Buying a foreclosure property, however, means being prepared—both mentally and financially—to take on home improvements and repairs.

To help aid your buyers—and perhaps even yourself—with their renovating endeavors, Lowe’s offers home improvement help aplenty, including a 10% off coupon for purchases toward revitalizing a foreclosure property. REALTORS® enrolled in Lowe’s Program for REALTORS® may download the coupon by logging in to their account at www.lowesrealtorbenefits.com.

From paint and pruning to windows and washing, Lowe’s can help with any project…large or small.

Paint is often what makes a home’s first impression. From the minute they pull up to the curb, peeling and weathered exterior paint is the first thing anyone will notice, so buyers should make repainting a priority.

For this, Lowe’s offers Valspar paint…now in high definition. Valspar Signature Colors Paint with Hi-Def Advanced Color System technology is enhanced with saturated pigments and superior ingredients to deliver ultimate hide, exceptional color accuracy and superior fade resistance, which will suit the exterior of a home well.

Equally important to a home’s first impression is the yard. More than likely, the yard of a foreclosed home is less than ideal—overgrown grass, wild weeds, unpruned bushes and decaying trees.

Foreclosure purchasers should begin by tackling the basics on their own: mow, water, fertilize the lawn, trim hedges, and pull weeds. The experts at Lowe’s can help anyone with their choices—from novice to expert.

The next step is to add some simple plantings to revive the overall look of the property. For this, Lowe’s offers hanging baskets or container plants and flowers; it’s the simplest way to add new life. However, consult an expert if decaying branches seem to be posing a threat to your home and/or power lines.

Lastly, and perhaps, most importantly, is checking for broken windows and/or glass. Depending on the buyer’s budget and style, they may want to replace the windows all together. Of course, if window sills have fallen victim to rot, there’s no choice but to replace them.

An important thing to note on window purchases is that replacing them is not just a win for the aesthetics of the home; homeowners can save serious money on their energy bills by purchasing energy-efficient windows from Lowe’s. Plus, they can also save on their taxes by purchasing windows that are eligible for up to $1,500 in tax credits. Lowes.com offers plenty of information on tax credit eligibility and energy efficiency as well as how-tos on making the right window purchase for any home.

Regardless of project, price or priority, Lowe’s and its team of home improvement specialists can help your buyers with all of their needs to help make their new purchase feel like home in no time.

The Lowe’s REALTOR® Benefits program is free for NAR members and offers personal marketing tools from Lowe’s through their partnership in NAR’s REALTOR Benefits® Program. For more information, visit www.lowesrealtorbenefits.com.

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