Better Homes and Gardens® Real Estate Launches “We Know” Campaign
Better Homes and Gardens® Real Estate has announced the launch of a new brand campaign and tagline, emphasizing their 99%...
Posts by Claudia Larsen
HomeServices Asks Federal Judge to Dismiss Homie Antitrust Lawsuit
The legal drama in the real estate arena continues to unfold. This time, it’s HomeServices of America asking for a...
Hundreds of REALTOR® Associations Tap NAR Program to Move Needle in Local Elections
When a campaign finance report showed nearly $56,000 was spent to support four City Council candidates in Portland, Maine, nothing...
Fannie Mae: Current Economic Footing is Better Than Predicted
The economy is looking stronger than what was previously predicted, due to signs like stronger payroll growth and revisions in...
Century 21 Expands in Las Vegas Affiliation of 1st Priority Realty
The CENTURY 21® Brand has announced it is expanding its presence in the Las Vegas metro area with the affiliation...
Homebuilder Confidence Continues to Rise as Inflation Eases
As inflation eases—with the latest Consumer Price Index reporting the smallest annual increase since February 2021—builder confidence continues to steadily...
Best Days (and Hours) for Cold Calling, Door Knocking and Everything Else
Everyone—especially agents—knows the feeling of having two seemingly identical sessions of business-building create vastly different results. Two hours of door-knocking...
Future of GSEs: How Fannie, Freddie Privatization Might Shake Out Under a Second Trump Term
With the U.S. presidential election just weeks away, broader discussions about solving the nation’s housing affordability woes are taking center...
Startup Palazzo Seeing Success Expanding Its Virtual Staging Offering to Brokers
Staged listing photos have been an effective—and expensive—tool meant to pique the interest of inquiring home seekers. But given the...
Play the Cards You Get…and ‘Play to Win’
From left, Dave Liniger and John Featherston. Photo by AJ Canaria. During times of disruption and uncertainty, the best thing...
Condo or House? Helping Clients Decide Which Makes More Sense
With home prices still elevated in much of the country, condos have become more realistic for buyers determined to exit the rental train. Read more.
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