From ‘Flopens’ to Cycle Saloons: Getting Creative to Get the Business
Realogics Sotheby’s International Realty in Seattle is known as a cutting-edge real estate firm with some ‘rock star’ marketing campaigns....
Agents
Technology as a Utility
The Problem: At times, on a subliminal level, a lot of us think of our business technology as a one-time...
Proper Pricing Key to Moving Homes in Today’s Competitive Environment
As the real estate business continues to change at the speed of light, pricing a home to sell is one...
A Social Media Cheat Sheet for REALTORS®
As time goes on, the realm of social media is constantly changing. Real estate agents use visually heavy platforms like...
Understanding First-Time Homebuyers: What to Know, and How to Serve
The summer buying season is in full swing, and first-time homebuyers make up a sizeable portion of your firm’s potential...
The Elephant in the Room: Five Tips for Working with Unrealistic Sellers
There’s nothing more frustrating as an agent than putting a lot of time, research and effort into a listing, only...
The Importance of Culturally Competent Mortgage Professionals
Home-buying season is in full swing and with more homes expected to hit the market, it should be a busy...
WSS Agile: The Most Powerful Way to Prioritize Your Business, and Your Life
In the crazy lives of agents and brokers, we find ourselves being pulled in many different directions. Buyers, sellers, team...
Spotlight: Innovative Technology Catapults Brokerages to the Top
Achieving success in today’s fast-paced real estate environment is all about connecting with others and doing everything you can to...
6 Ways to Turn off Your Computer and Increase Sales
The goldmine isn’t online. Everyone is looking to the Internet for their next lead. I’m as guilty of it as...
Cash Flow Matters as Much as Revenue
Strong cash-flow management ensures brokerages can cover expenses while waiting on commissions to close. Strengthen my brokerage's finances.
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