The Path Forward: Remaining Relevant in a Rapidly Changing Real Estate Environment
Smart phones have replaced laptops as the mobile professional’s primary sales tool. Apps associated with at least one consumer service...
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Mobile Marketing Best Practices Driven by Consumer Insights
Marketers are constantly searching for new innovations in the mobile space to improve the results of their campaigns. Mobile successes...
Life in Mobile: Google Changes Equal Broker Opportunity
In September, I had the good fortune to attend RISMedia’s Real Estate CEO Exchange and, as always, their team, led...
Savings All Around: Incorporating Lowe’s Program for REALTORS® into Every Transaction
In today’s marketplace, real estate agents must be forward-thinking and savvy in order to be successful. By incorporating the Lowe’s...
Mobilize Your Workforce: 8 Need-to-Have Apps for Your Buyer’s Reps
Gone are the glory days when real estate companies had exclusive access to listing data; people communicated by actually speaking...
Top 4 Ways to Boost Visibility of Your Personal Brand
As a real estate professional, creating a strong personal brand will allow you to stand out among the competition. However,...
Understanding RPR: How to Leverage Realtors Property Resource® (RPR) to Create Market Advantage
Over the past two years, I have been leading the Broker Outreach Initiative at Realtors Property Resource® (RPR®). During that...
Is Your Website Providing Real Answers and Credibility?
When your prospects visit your website, they are often confused and are searching for information that can help them make...
Basel, QM and QRM: Could New Rules Derail the Housing Recovery?
The pending rulemakings for the Qualified Mortgage (QM) and Qualified Residential Mortgage (QRM) rules mandated by the Dodd-Frank Act and...
Utilize Social Media to Research the Competition
Whether you run a large corporate real estate firm or you’re a local agent, social media is a tremendous resource...
RISMedia Headliners: Innovating for the Future
Succeeding in the new year will take more than determination and hard work—it will require utilizing technology that facilitates efficiency and increased business. In this in-depth feature, real estate tech leaders share the innovations they believe will give agents and brokers a competitive advantage in 2026. Read more.
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