Facebook Goes Local, More Opportunities for Agent Marketing
Social media is constantly changing, adapting to new platforms and the way people use them. Facebook has made strides in...
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Mortgage Rates Up One-Quarter Percentage Point Since Start of Year
The average 30-year, fixed mortgage rate is 4.22 percent—hitting more than a one-quarter percentage point increase since the start of...
Pending Home Sales Edge Up
Pending home sales edged up in December, 0.5 percent in the National Association of REALTORS® (NAR) Pending Home Sales Index...
Exceeding Inflation, Home Prices Rising Swiftly
Homes are appreciating at a healthy pace, with November prices up 6.2 percent year-over-year, according to the S&P CoreLogic/Case-Shiller Indices....
Go Beyond Traditional ‘Just Listed’ Social Media Content
It's a proven fact, yet one overlooked by many real estate agents: Using listings as a singular source of social...
When Potential Buyer Clients Are Hesitant to Sign a Representation Agreement
The following information is provided by the Center for REALTOR® Development (CRD). Buyers may sometimes be reluctant to sign a...
Thrive in Any Market
Many agents think their success in the industry depends on the state of their local market; however, the most successful...
The Truth About Technology and the Role of a Real Estate Agent
NAR PULSE—In the last 15 years, the "golden age of consumerism" has ushered in unprecedented access to real estate data,...
Social Skills: Marketing Through the Noise
A cocktail of fact, fiction and "noise" is plaguing social media, and brands and businesses are finding new and refined...
Creating Personalized Service to Attract Loyal Clients
In the following interview, Jennifer Shemwell, president of Phyllis Browning Company, a member of Leading Real Estate Companies of the...
Safe at Home: Holiday Tips That Keep Risks and Hazards to a Minimum
Getting back in touch through emails or notes can provide a subtle reminder that you want to stay connected, as well as providing useful information. Instead of sending a generic Happy Holidays card, why not add helpful holiday safety tips? Read more.
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