Terri Murphy

Did you meet your income and production goals so far this year? If not, you still have time to end the year on a high note if you focus on the right money-making activities. As we get further into the last quarter of the year, the next 60 days are perfect to meet—and exceed—those lofty […]

There are plenty of different approaches to selling. The old sales model involved handing out your business card to every person you see, wearing your company name tag and placing company signs on your car. Have you noticed that this approach doesn’t work as well anymore? Today, the internet is the go-to source for information. […]

It’s hard enough to keep up with the demands of buyers and sellers while keeping profits up, but when we add new technologies into the mix in the form of apps, platforms and services, it can be overwhelming. Clearly, agents need to be on top of the latest innovations to help their clients, so here’s […]

Now that we’re more than halfway through the year, it’s time to perform a mid-year review and ask yourself how you’re doing. Remember that detailed business plan you put together six months ago? What happened after that? If your market is like most of the country, the whirlwind has hit with vigor! Inventory lasts minutes, […]

Does your team often wonder why all your efforts aren’t showing the results you expected? You door-knock, prospect, hold open houses, follow-up with leads and even remember your clients’ birthdays, and yet, your sales are still flat. If this sounds familiar, you may have some silent sales holdbacks that are impacting your bottom line. Here’s […]

There are multiple strategies for getting more listing leads. You could buy them through a lead generation platform, but there is often a time lag before that seller is ready to list. Cold calling can work if the prospect on the other side of the call is thinking about selling. Agents with good conversion rates […]

How many times have you said, “I just don’t have enough time” or “I’m working a ton of hours, but not making enough income?” If you are like most entrepreneurs, probably a lot. Here’s the good news: You are not alone. The bad news is that too many entrepreneurs attempt to multi-task in multiple roles […]

“We LOVE Referrals!” How often have you seen or used that message on the back of a business card or marketing piece? Of course we love referrals, and so does everybody else, both in business and in our personal lives. This has become a standard slogan found in almost every marketing initiative for salespeople across […]

Panicked due to lack of inventory? Frustrated by losing sales to the competition? Cleve Gaddis recently shared 12 tips to help buyer's agents create more sales by providing greater value.

This article first appeared in Real Estate magazine’s special-edition Women in Real Estate issue. View the entire issue here. “Women in leadership…” You’ve heard that phrase before; like there is a “special class” of leadership for women. The truth is, there is a huge difference, and when you interview three powerhouse women who rule the C-Suite, […]