Royal LePage Launches Fully Mobile, Bilingual Marketing Center
In what the company is calling a bold effort to cut the cord that tethers real estate agents to their...
Marketing
The Vacation Home Makes a Comeback
As the market continues to shift, one industry trend seems to be making continuous waves: vacation homes. With low prices...
Through April 30, Register for Free Midyear Trade Expo, Earn MVP Reward
You and your agents earn the 2013 Profile of Buyers’ Home Feature Preferences download after registering between April 16-30 for...
ERA Real Estate Expands Technology Partnership with Homes.com
ERA Real Estate, a global leader in real estate franchising, and Homes.com, a leader in enterprise-level real estate solutions, have...
HARP Mortgage Refinancing Program Extended by Two Years
(MCT)—Underwater homeowners with Fannie Mae- and Freddie Mac-backed mortgages will be able to try to refinance their mortgages for another...
Product Branding, Service Branding and Personality Branding
We do it all in real estate! So let’s take a look at these three branding components and how they...
FHA Reform Efforts Must Ensure Borrowers Have Access to Affordable Home Loans
With tight mortgage lending standards preventing well-qualified home buyers from obtaining home loans and impeding the housing and economic recovery,...
Monday Morning Mobile: Mobile Madness
The month of March is typically associated with March Madness, the term used to describe the NCAA College Basketball tournament....
Lost Sales Leads: 4 Common Problems and How to Correct Them
U.S. businesses spend billions of dollars generating sales leads only to lose more than 70 percent of them simply because...
The Hierarchy of Social Networking
When I teach my clients about being a successful social networker without spending a lot of time or money, I...
6 Musts to Share With Buyers About Why You Rule Over AI
“AI can summarize what has been published about a property,” says one real estate professional. “The trouble is that some of the most important information has not been published, is no longer current or cannot be understood without seeing the home.” Read more.
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