Become a Beacon of Light to Incorporate Personal Growth Into Your Brand
In a world filled with negativity, we could all use a little more hope and optimism in our lives. As...
Marketing
Determining a Marketing Budget in Changing Times
An unpredictable and changing market can make budgeting a real challenge, especially when it comes to marketing expenses. Immediately, questions...
Finding Success With Live Video Tours
This is the year real estate agents adapted quickly to virtual tours and home showings using the video camera on...
Becoming a Go-To Source for Local and Community Content
One of the most important qualities that buyers and sellers look for in a real estate agent is local market...
Beyond Real Estate: A Well-Rounded Approach Agents Should Take to Social Media
Creating and maintaining an effective social media strategy is a top priority in today's real estate climate. Posting active listings...
Great Real Estate Marketing Matters Now More Than Ever
At many major companies, marketing is the first thing to go during tough economic times. However, research has suggested this...
When Engagement Matters More Than Ever
Molly McMahan Director of Marketing, Technology and Philanthropy Coldwell Banker McMahan Co. With over 25 years of experience working in...
How to Leverage Facebook Ads for Your Real Estate Business
Social media has become a necessity when it comes to real estate agents' marketing and advertising. There are so many...
An Agent’s Guide to Shooting a Better Virtual Home Tour
For agents looking to grow their business and expand their social media presence, utilizing the power of video is a...
Low Cost Marketing
Competition can be fierce in real estate. It might feel like every other agent has a large budget with the...
4 Hidden Costs of Homeownership Clients Should Understand
As your client’s guide to the process leading to homeownership, it’s your responsibility to make sure they know what they’re getting into from a financial perspective. Read more.
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