Agents, How Are You Prepping for a Successful 2022?
All-day, agent track to provide detailed educational sessions next week – register now 2022 is right around the corner, and ...
5 Strategies to Improve Your Client Newsletter
A well-planned client newsletter should be part of every agent’s email communication and marketing strategy. Email newsletters are not only ...
Thoughts on Leadership: Remembering Pappy
For this week’s Thoughts on Leadership, I want to share the story of my father Paul Blefari (Pappy), who passed ...
NYC Real Estate Icons Shed Light on One of the Darkest Days in U.S. History
RISMedia interviews several real estate leaders who lived or worked near Ground Zero on Sept. 11, 2001. These leaders share ...
Get Hyper-Local and Stay Hyper-Competitive
Engaging effectively with your client base in the ultra-competitive world of digital real estate marketing requires a different set of ...
Do This, Not That: Real Estate Marketing Fundamentals
These days, it seems like there are many ways to run a real estate marketing strategy—but only a few will ...
How to Build a ‘B-Roll Bank’ for Effortless Content
The idea of scripting, lighting and performing for a camera every day is enough to keep even the most ambitious professional on the sidelines. The secret is staying consistent without burning out isn’t working harder on your production—it’s working smarter with B-roll. Read more.
