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12 Lead Sources Every Real Estate Professional Should Implement

Home Agents
By Joe Sesso, Author and National Speaker for Homes.com
August 28, 2018
Reading Time: 1 min read
12 Lead Sources Every Real Estate Professional Should Implement

Hand turning a knob to set number of leads to the maximum to generate more sales. Composite image between a photography and a 3D background. Horizontal orientation.

In the U.S., there are roughly 5.5 million homes sold each year. That is about 11 million potential buyer and seller opportunities for a real estate agent. There are also roughly one million active real estate agents. So, if leads were divided evenly, everyone would get 11 transactions per year—but that’s not how real estate works.

Real estate is a spoils-to-the-victor business, where it’s up to each agent to nab as many leads as they can. That’s where the successful agents set themselves apart: lead generation. You need at least three or four active lead sources to make a successful real estate business. If you’re still relying on referrals alone or could use some ideas on where to find more leads, here are 12 tried-and-true lead sources that you can work and convert:

Homes_82418

Sesso_Joe_60x60Joe Sesso is an author and national speaker for Homes.com. For more information, please visit marketing.homes.com.

For the latest real estate news and trends, bookmark RISMedia.com.

Tags: Homes.comHomes.com LeadsHomes.com WebsiteInfographicLead GenerationLead SourcesReal Estate Lead SourcesReal Estate Leadsreal estate newsReal Estate News and InformationReal Estate Trends
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Joe Sesso, Author and National Speaker for Homes.com

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