RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
    • Our Editors
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
RISMedia
No Result
View All Result

BHGRE Steinborn & Associates Expands Presence in Southern New Mexico

This expansion includes new offices in Ruidoso and Alamogordo, increasing the firm’s reach in New Mexico to four locations.

Home Industry News
By RISMedia Staff
March 27, 2025, 3 pm
Reading Time: 2 mins read
BHGRE Steinborn & Associates Expands Presence in Southern New Mexico

Las Cruces is the second-most populous city in the U.S. state of New Mexico

Southern New Mexico-based Better Homes and Gardens Real Estate Steinborn & Associates has announced it has expanded by merging with TRU South Real Estate. This expansion includes new offices in Ruidoso and Alamogordo, increasing the firm’s reach in New Mexico to four locations. The combined company will operate under the Better Homes and Gardens Real Estate Steinborn & Associates brand.

Founded in 1968 by David Steinborn, Steinborn & Associates has earned a reputation for integrity, expertise and community leadership. Now led by Amy and John Hummer and Zane and Kayla Fikany, the company continues to align with like-minded real estate professionals to bring greater value to customers and brokers, a release noted. Bob Moroney, founder of TRU South Real Estate, will continue with the firm in a sales capacity, a press release noted.

“For over 55 years, Steinborn and Associates has been synonymous with trust, professionalism, and a dedication to helping customers navigate their real estate journeys,” said Amy Hummer, broker/co-owner and president of Better Homes and Gardens Real Estate Steinborn and Associates. “This expansion is a natural step in our long-term vision to grow our presence in Southern New Mexico while staying true to the values that define us: excellence, service and a commitment to our communities.”

With Las Cruces, Ruidoso, Alamogordo and Santa Teresa serving as key regional hubs, this expansion unites a team focused on delivering excellent real estate services. The brokers joining bring market knowledge and expertise, further elevating the level of service provided to customers. 

“This partnership enhances our ability to serve customers across a broader region with expanded expertise,” said Zane Fikany, broker/co-owner of Better Homes and Gardens Real Estate Steinborn and Associates. “Both Ruidoso and Alamogordo offer unique market opportunities, and by joining forces with Bob and his team, we are better positioned to provide exceptional service, resources and marketing power to buyers and sellers.”

For more information, visit: www.steinborn.com.

Tags: Amy HummerBHGREBHGRE Steinborn and AssociatesJohn HummerKayla FikanyNew Mexico Real EstateReal Estate MergerTRU South Real EstateZane Fikany
ShareTweetShare

RISMedia Staff

Related Posts

Opendoor
Agents

‘The Machine Is Working’: Opendoor Pushing for Profitability by End of 2026

May 8, 2026
How Oppy’s AI Assistants Are Revolutionizing Real Estate—and Why Brokers Can’t Ignore It
Agents

How Oppy’s AI Assistants Are Revolutionizing Real Estate—and Why Brokers Can’t Ignore It

May 8, 2026
HomeServices Appoints Lane McCormack President of Berkshire Hathaway HomeServices Beach Properties of Florida
Agents

HomeServices Appoints Lane McCormack President of Berkshire Hathaway HomeServices Beach Properties of Florida

May 8, 2026
REMAX
Agents

REMAX Financials Show Decline in U.S. Agent Count Ahead of Merger

May 8, 2026
Labor
Agents

Labor Market Stabilizes Despite Pressures—But Real Estate Needs More

May 8, 2026
Rocket Goes Deep on AI Advantage, Compass Partnership in Q1 Earnings Call
Agents

Rocket Goes Deep on AI Advantage, Compass Partnership in Q1 Earnings Call

May 8, 2026
Please login to join discussion
Tip of the Day

3 Ways to Reclaim Your Work-Life Balance

Exhausted? Learn how top real estate agents reclaim work-life balance with strategic boundaries, batched tasks and weekly planning. Burn out less, close more. Read more.

Business Tip of the Day provided by

Recent Posts

  • ‘The Machine Is Working’: Opendoor Pushing for Profitability by End of 2026
  • How Oppy’s AI Assistants Are Revolutionizing Real Estate—and Why Brokers Can’t Ignore It
  • HomeServices Appoints Lane McCormack President of Berkshire Hathaway HomeServices Beach Properties of Florida

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kit Email Whitelist Terms & Policies ACE Marketing Technologies LLC

© 2026 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • Reports
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2026 Newsmakers
    • 2025 Newsmakers
    • 2024 Newsmakers
    • 2023 Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2026 Power Broker
    • 2025 Power Broker
    • 2024 Power Broker
    • 2023 Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2026 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

X