Above, a screenshot from one of Homes.com’s new ads featuring Dan Levy of “Schitt’s Creek” fame and SNL’s Heidi Gardner. During one of America’s most enduring traditions, Super Bowl Sunday, Homes.com plans to make history, regardless of who takes home the championship trophy. Through four commercials reaching some 113 million viewers, the rapidly ascending real…
Do you ever feel like you’re trying to boil the ocean, offering every perk and promise you can think of to entice new agents to join your team? It can be challenging to narrow your focus in a constantly changing industry with lots of shiny new tools, tech and incentives, but “boiling the ocean” isn’t…
Whether you’re an agent, team leader or owner of a growing brokerage, there’s one universal truth: You’ll find the most growth and success by effectively managing your network, also known as your sphere of influence (SOI). But what works best? We know that serious teams and brokers use a customer relationship management (CRM) tool to…
The real estate landscape continues to become more competitive, whether you’re an agent facing challenging market conditions or a broker/owner looking for unique perks to attract new agents. According to a recent National Association of REALTORS® survey, agents reported continued intense buyer competition and fewer clients overall compared to last year. Only one thing is…
While real estate agents are always on the move helping buyers and sellers, they’re often on the move between brokerages, too. It can be difficult to find the best home for their business, as evidenced by National Association of REALTORS® data, which show the median tenure for agents at their current firm is just five…
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