The more than $2.2 trillion in collective 2021 sales volume reported by the Top 1,000 respondents to RISMedia’s 34th Annual Power Broker Survey is truly historic. Yet it doesn’t tell the complete tale of last year’s residential real estate market. The missing piece? Compass. While recent industry media coverage has declared Compass “the largest brokerage…
In an industry that is filled with fierce competition, success is not just about being “the best.” With millions of agents across the nation fighting for a top spot, it’s the agents who compete against themselves that truly win. I’m a huge fan of the Olympics, and I particularly love watching the interviews with athletes.…
As real estate coaches to our clients, that often means leaving our emotions out of the situation, especially when sellers are making unreasonable demands regarding pricing or repairs (or both). This can leave an agent feeling emotionally drained and exhausted, which can ultimately affect how we handle a situation. What Are They Really Committed To? …
One of the biggest challenges for buyer’s agents is trying to help buyers as the housing market continues to shift. And one of the best things you can do is prepare buyers for the journey they are about to embark upon. Setting realistic expectations When you meet a buyer for the first time, take the…
We have a special place in our hearts for new agents, and one philosophy we subscribe to is, “You learn best by doing.” A part of that learning for those just starting out can be setting up dates to roleplay with other agents in order to practice prospecting and listing-appointment conversations. This way, agents can…
I heard a quote recently that I really wanted to share with everyone, and it goes like this: “What would you do if you weren’t afraid?” What if we started our week asking ourselves this question? How would our day-to-day activities change? Understanding the Purpose of Fear I’ve learned a few things about fear over…
The idea of knocking on doors to introduce yourself to your farm area might make you nervous, but rather than knock, drop a flyer in their mailbox and run, let me offer a few tips to give you the confidence to connect with your potential clients. Offer Something of Value Whether it’s a postcard, a…
One of the most common questions I get asked by new real estate agents is: “What’s the best way to start promoting myself?” Start With What You Have Your asset is the brokerage you’re with, company track record and your skills. Then reach out to your sphere and work with other agents to get started.…
When I was growing up, my mother used to tell me, “Show me who your friends are, and you show me who you are.” It was her way of telling me to be careful who I hung out with. The Happiness Cluster I wrote a book a while ago about designing a life worth smiling…
Starting out as a new agent can feel overwhelming. The more you learn, the more you realize just how much you don’t know yet. One of the biggest questions new agents face has to do with how much they should spend on self-promotion when they first start out. There is the popular adage, “You need…
The fact is, sometimes things don’t go the way we expect, especially in real estate. Have you ever been on a listing appointment that you thought went well, the potential client seemed to like you and you were sure you had the listing in the bag? Then, the next thing you know, you see the…
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