In today’s fast-paced real estate market, harnessing the value of superior data quality is imperative for the success of MLSs, brokerages and agents. Accuracy is key, and often maintaining the integrity and reliability of your data can be overwhelming. This is where compliance solution tools can provide an invaluable service. By streamlining violation management and…
The real estate industry is overflowing with turnkey software that’s exactly the same across every installation. While this is often fine at the agent and, to an extent, broker levels, a “one size fits all” strategy isn’t robust enough for the needs of MLSs, particularly when it comes to property data. Flood maps, for example,…
What are today’s consumers looking for in a potential home? Increasingly, the answer may be energy efficiency. With energy prices up over 14% nationally from 2021 to 2023, according to data from the U.S. Bureau of Labor Statistics, a home’s ability to keep energy costs down is a welcome assist to tightening budgets. Real estate…
Data technology is driving transformation across every industry when it comes to decision-making, innovation, and customer experience. The real estate industry is not immune to this transformation. Most organizations realize that using data to better understand customer needs and preferences is vital to creating consistently great customer experiences. While the expertise of real estate professionals…
In today’s busy world, driving the adoption of MLS-provided tech tools can be a real challenge. While these helpful tools are meant to empower members to succeed in the market, lack of awareness is often the culprit when it comes to low adoption rates. In fact, research shows that lack of awareness is the greatest…
Low housing inventory got you down? Use your MLS’s public records/property data system to prospect and target potential leads. Frank Goswitz, a REALTOR® from Knoxville, Tennessee, definitely knows how to use this rich information to reach prospective clients. He recently told us how he uses his property data system to target potential leads in his…
Changing vendors of a core technology service is not a process that MLSs and associations undertake lightly. This is especially true when that service is a tool that your members use heavily, like a public property records/tax system. There are disruptions to your members’ business to consider, along with the significant effort and manpower required…
Are the tools your organization offers accessible to your entire membership base? By that, we don’t simply mean are those tools easy to access via computer, but rather are they accessible to everyone—including those agents and brokers who have visual impairments or speak a language other than English? Inclusively designed technology means that more of…
With more than 1.4 million real estate agents in the United States, standing out from the competition can be difficult—especially in the current inventory-challenged market. Check out these ways your CRS Designation can give you a competitive edge and help you stand out among the crowd. 1. Find an avenue to network with the top-producing…
From transaction management software to the MLS system itself, we all know that MLSs supply their members with tools to help them run their businesses more smoothly. But with inventory at an all-time low and competition fiercer than ever, what can MLSs do to help their members stand out, win new clients, and serve their…
In the age of TikTok, hyper-polished, overly-produced videos are a thing of the past. Today's most effective social media content is simple, scrappy and all you need is your phone. Read more.
