How to Succeed in the New Era of Real Estate
Today’s consumers are a different breed from the consumers of the past. Potential buyers and sellers are savvier, know more...
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7 Deadly Sins: Social Media Mistakes Agents Make
Social media is a powerful tool for real estate professionals in many ways. It allows you to find and engage...
Tips for Superior Summer Home Staging
Gearing up for a busy summer selling season? You may want to take another look at your staging process. Staged...
Ask the Expert: How Can I Market to Retirees Settling Abroad?
This “Ask the Expert” column features Cindy Fauth, a Global Marketing Manager with National Association of REALTORS®. Q: As retirees...
How to Use Social Media the RIGHT Way – Part 2
People’s attention is shifting and shifting fast. People no longer take the time to look at billboards or direct mail....
How You Can Increase Your Press Coverage
They say there’s no such thing as bad publicity, and while that probably doesn’t apply to real estate, there’s no...
What It Takes to Be Number One
I get asked this question at least once a week at events and on coaching calls: “What does it take...
Adding Value to Real Estate Transactions through Relationship Building
For real estate professionals Gifford and Trish Dudley, a husband and wife team with Coldwell Banker Residential Brokerage in Highlands...
The Buyer Interview: 10 Questions Agents Should Ask
Buyers aren’t the only ones who should be asking questions during the buyer interview. There are a plethora of articles...
Redefining the Marketplace
Scott Askew, president of Engel & Völkers Intown Atlanta, knows the ins and outs of the real estate industry. With...
6 Key Numbers Buyers Must Examine Before Committing
“The rate should never be treated as a yes-or-no answer,” says Nick Nastos, founder of Chicago’s Property Shop. “I would be more concerned about a buyer closing with no emergency fund than one accepting a slightly higher rate with a manageable payment and cash still in the... Read more.
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