Over the past several months, in conjunction with RISMedia, we have focused on providing webinar mastermind groups to help agents and brokers dominate their markets with listings.
One thing I’ve learned along the way is that the only limits we have are the ones we place on ourselves. I want to publicly thank Melinda Estridge (Long & Foster), Dano Sayles (RE/MAX Lifestyle), Rob Zwemmer (Keller Williams), Sam Miller (RE/MAX Stars Realty), Rob Levy (Keller Williams), Cleve Gaddis (RE/MAX Center), Julie Timms (Hilton Head Island Real Estate Brokers), Christy Buck (RE/MAX Top Realty), Dave Chamberlain (Realty Executives), Mike Parker (HUFF Realty), David Brenton (David Brenton’s Team) and so many others who have contributed to this amazing series.
From all of these superstar givers we have learned processes, systems and mindsets in addition to real to-do’s related to building a seven-figure income business.
Here are the top 10 tips from some of these recent webinars.
1. Differentiate yourself from the competition.
Your branding, marketing plan, listing syndication, market knowledge and ability to clearly communicate what makes you different will go a long way in winning the business.
2. Pre-appointment packages set the stage for success.
Almost every superstar agent uses a pre-listing package, setting the stage for an effective one-call close.
3. Be prepared and communicate clearly.
Whether you present with paper or on a tablet, it’s important to be prepared and communicate in a way that’s comfortable for the client.
4. Establish your unique marketing plan and then deliver.
A clear, comprehensive marketing plan is one of the biggest things that separates the exceptional from the average.
5. Prospect daily.
If you don’t prospect, you don’t win. Creating daily success habits will teach you that measuring the right activities can create predictable results.
6. Build a team to provide a higher level of service and create a more fulfilling lifestyle.
Knowing when and how to build a team is daunting for some, but this is where we excel. Our specialty at Workman Success Systems is providing agents with the tools, skills, programs and training to successfully build a power team.
7. Work your database.
While most of these power agents use Top Producer, the key is that they have systems for contacting, systems for follow-up and systems for managing a high-volume business. And they follow these systems to provide a higher level of service and achieve operational excellence.
8. Be aggressive in your customer service.
Provide world-class, second-to-none service to make clients for life. Make each customer feel as if he or she is your most important client, and always go the extra mile.
9. Know your market.
There’s no substitute for knowledge. People like to do business with agents who are confident, professional and have real knowledge that’ll help them get more for their home while assisting the appraiser in establishing value.
10. Hire a coach.
One thing that every one of these superstar agents and teams has in common is they’ve all had exceptional coaching, whether currently or in the past. We hire coaches for exercise, nutrition and mindset, but we hesitate at spending money on a business coach. Now’s the time to do your research and find a coach that aligns with your core values. Then follow their direction to truly succeed.
Verl Workman is the founder and CEO of Workman Success Systems, an international speaking, consulting and coaching company that specializes in performance coaching and building successful power agents and teams.
For more information, visit www.verlworkman.com.
