the Experts at McKissock Learning

McKissock Learning is the nation’s premier online real estate school, providing continuing education courses and professional development to hundreds of thousands of real estate agents across the country.

Posts by the Experts at McKissock Learning

Gen Z and Emerging Technologies Upgrade Real Estate

Emerging technologies have drastically changed the process of the real estate industry. Innovations such as artificial intelligence (AI) and big data have made it easier for real estate agents and investors to sort properties and qualify leads in a fraction of the time. From marketing listings to viewing properties to signing contracts, these new technologies…

How to Market to Millennials: Advice for Real Estate Agents

Millennial home buyers have entered the housing market in a big way. Surpassing Baby Boomers as the largest generational group in America, they now make up the largest group of home buyers. As a real estate agent, marketing to Millennials should be among your top priorities. Understanding millennial homebuyers Sometimes labeled “Generation Y,” Millennials are…

Survey Says: Technology REALTORS® Use the Most

Technology and social media have transformed the real estate industry. In fact, among REALTORS®, a reported 96% of survey respondents stated they use smartphones nearly every day. Diving into the data even further, the National Association of REALTORS® 2022 Member Profile survey provides insights on the most popular technology members currently use to be successful.…

3 Unexpected Hot Markets for Real Estate in the U.S.

The ever-changing housing market brought us many surprises, but the demand for homes in “unexpected” places is recently popping up across the country. Homebuyers are less interested in properties from hot markets in California or Florida. Instead, they’re looking at Indiana, New Hampshire, and Connecticut. What attracts homebuyers to these areas? Let’s explore what these…