Building a Digital-First Marketing Strategy for Buyers and Sellers
In this month's issue of RISMedia's Real Estate magazine, we spoke with Amory Wooden, chief marketing officer of CENTURY 21®,...
Best Practices
October Real Estate Magazine Cover Story: Celebrating New-Agent Superstars
The tumultuous 2022 market saw many of the agents who had flocked to residential real estate during the pandemic boom...
RISMedia Brings Its Premier Content Service to the Houston Association of REALTORS®
RISMedia is excited to announce a new partnership with the Houston Association of REALTORS® (HAR), a multiple listing service serving...
4 Ways To Shift Your Real Estate Marketing in Autumn
October has rolled in, but 2023 isn’t over yet. That said, if you’re looking for a business pivot, a new...
The October Issue of Real Estate Magazine Is Now Live
The October issue of RISMedia’s Real Estate magazine is now available, and not to be missed are several exclusive features,...
Thoughts on Leadership: Lessons From Colorado Football Coach Prime
Today, I sat down between meetings to write this post to you as I prepare to attend the 49ers vs....
How to Win Listings and Generate Pre-Sale Buzz With Your Phone
In the fiercely competitive world of real estate, securing a listing and generating excitement around a property is essential for...
AI Is ‘Not a Spectator Sport,’ Real Estate Leaders Assert at RISMedia CEO & Leadership Exchange
AI. This year, you don’t have to say much more than that to get people’s attention. The shocking power of...
The Playbook: Client Finances… What Must You Know? How Much Should You Ask?
Mortgage rates are the highest they’ve been in years. Inventory is tight and home prices have stayed elevated. Thus, many...
Why Fixer-Uppers Have Fallen Out of Favor
Many potential buyers are struggling in the current housing market, but even with the market teetering in sellers’ favor, not...
How to Calm Jittery Sellers When Similar Homes Close by Are Also for Sale
While you as the seller’s agent or broker understand all the intricacies and strategies of working a listing, your clients very likely are first-timers, vulnerable to emotions and worrisome opinions precisely because they don’t have prior experience. Read more.
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