The Best Real Estate Lead Generation Strategy to Stand Out From the Crowd
Nothing in my career took less time, cost less money and produced bigger results than personal notes. It is the...
Marketing
6 Questions to Ask About a Lease-Option to Buy a Home
(TNS)—If you're dreaming of homeownership but don't quite have the down payment or credit profile to make it a reality,...
The Commission Question: What to Do When Asked to Lower Your Commission
Regardless of how long you’ve been in the industry, you’ve probably had at least one client ask you about your...
A Stepping Stone to the World
CIPS Designation Helps Real Estate Pros Grow Global Business Two real estate pros on opposite coasts are experiencing great success...
Welcome to the Market, Generation Z: Part 2
Move over millennials; there's a new buyer in town. Generation Z buyers are the youngest group to hit the market....
Branding as a Strategy for Listings, and Repeat and Referral Business
In the following interview, Rosemary Allison, Estates Director at Coldwell Banker in Ventura County, Calif., discusses her marketing strategies, and...
How Virtual Staging Can Give You a Competitive Edge
As much as you'd think an empty space would be the perfect way to help buyers visualize the potential of...
Real Estate Webmasters to Launch New Branding Agency
Responding to Industry-Wide Demand for Real Estate-Focused Design Services, Real Estate Webmasters Debuts 'Open-to-All' Branding Agency Real Estate Webmasters (REW)...
Standing Out From the Competition
Email Marketing Solution ActivePipe Continues to Raise the Bar in a Crowded Market When it comes to email marketing, looking...
Industry Influencers: Segmenting Content and Going Live to Boost Views
Editor's Note: The Industry Influencers series analyzes the industry's most effective marketing efforts and shares experts' actionable insights. Andrew Finney,...
How to Build a ‘B-Roll Bank’ for Effortless Content
For the modern real estate professional, mastering short-form video is no longer optionial…it's the most effective way to build brand authority and stay top-of-mind with your sphere. Read more.
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