RISMedia
  • News
  • Premier
  • Publications
  • Events
  • Education
  • Newsmakers
  • Power Broker
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
    • Our Editors
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Publications
  • Events
  • Education
  • Newsmakers
  • Power Broker
No Result
View All Result
RISMedia
No Result
View All Result

Gain a Competitive Advantage in Your Real Estate Market

Home Best Practices
By Workman Success Systems
November 29, 2021
Reading Time: 2 mins read
Gain a Competitive Advantage in Your Real Estate Market

Agents who are looking to build a thriving business need to find their competitive edge, or their advantage over others in their market. And while knowledge of your competition goes a long way in finding your differentiator, I think the most important thing to focus on is getting your house in order.

Finding your competitive advantage also requires looking internally. By defining success and removing uncertainty from within your business, you’ll be able to create amazing customer experiences and offer the best possible service. In order to build a competitive advantage, you need systems that allow your team to provide great service, every time.

Anything you do three times should be put into a system that’s followed by everyone on the team. This will ensure that your client gets an amazing experience at every phase of the transaction. Systems also guarantee that your team operates as a united force, more efficiently and effectively.

On top of following the same systems, your team can also create a competitive advantage by developing core values and a mission statement to lay a solid foundation from which to work. Having core values and a good mission statement can be the difference between success and failure for your team. Knowing your goals and motivations from the beginning is what makes a team out of a group of people; it’s what bonds them and points your team toward mutual success.

If you want to unlock your team’s potential and further define your edge, you should complete a SWOT analysis. Discover your strengths, weaknesses, opportunities and threats all in one tool. Then, adapt your business plan to best suit your unique results. The SWOT analysis sums up your team’s capacity to thrive so that it’s easier to see your options for how to best move forward.

Your income strategy is another area where you can go above and beyond the competition. In order to not only double (but quadruple) the opportunities for you to find business, you need to define four pillars of income and work each one as if it’s your only source of income. The four pillars emphasize that your actions create income—and by focusing on them, you’ll eventually exceed your income goals by understanding and perfecting each area.

There are so many things we can do to raise the bar and set ourselves apart. The bottom line is that you must choose the things that are consistent with who you are and what you provide to your clients. Your competitive advantage will be found in the value that you bring to each transaction; it’s what you do best.

Verl Workman is the founder and CEO of Workman Success Systems (385-282-7112), an international speaking, consulting and coaching company that specializes in performance coaching and building successful power agents and teams. Contact him at Verl@WorkmanSuccessSystems.com, or go to www.WorkmanSuccess.com to learn more.

Tags: Agent TeamsBusiness PlanningReal Estate AgentReal Estate Careerreal estate coachingReal Estate TeamsReal Estate TrainingSuccess TipsWorkman Success Systems
ShareTweetShare

Workman Success Systems

Related Posts

The Institute: July Luxury Market Report
Agents

The Institute: July Luxury Market Report

August 11, 2022
Keeping Up With the Changing Technology Landscape
Agents

Keeping Up With the Changing Technology Landscape

August 11, 2022
Succeeding as a New Agent, Even in a Recession
Agents

Succeeding as a New Agent, Even in a Recession

August 11, 2022
The Value of Experience and Education
Agents

The Value of Experience and Education

August 11, 2022
LGBTQ+ Real Estate Alliance Announces First In-Person Conference
Agents

LGBTQ+ Real Estate Alliance Announces First In-Person Conference

August 11, 2022
ERA Artist’s Logo Design Selected by Toys for Tots
Agents

ERA Artist’s Logo Design Selected by Toys for Tots

August 11, 2022

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Tip of the Day

There’s Gold in Them There Leads. HomeKeepr Can Help.

Does your brokerage have leads no one is working? Let’s put those leads to work! Our Moover Intelligence feature identifies... Learn more.

Business Tip of the Day provided by
REGISTER NOW

Recent Posts

  • The Institute: July Luxury Market Report
  • Keeping Up With the Changing Technology Landscape
  • Succeeding as a New Agent, Even in a Recession

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kit Email Whitelist Terms & Policies

© 2022 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2022 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

X