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Real Estate One Partners with Cribfinder for Viral Real Estate Marketing on Facebook

Home Technology
March 10, 2009
Reading Time: 1 min read

RISMEDIA, March 11, 2009-Real Estate One, one of Michigan’s leading realty websites, has announced that its listings will be included on Facebook Platform. With more than 175 million active users, Facebook is the fourth-most trafficked website in the United States. Cribfinder provides RealEstateOne.com customers with a free and automated way to share their homes on Facebook.

“We are committed to brining the maximum possible exposure to our clients’ listings,” said Jodi Dines, chief of information officer for Real Estate One. “By listing on Facebook, our properties are exposed to thousands of potential home buyers each day.”

According to the company, beginning this week, all RealEstateOne.com customers will have their properties automatically posted to Cribfinder at no additional cost. In addition to conventional real estate search, Cribfinder allows Facebook users to view listings within their social networks.

“Cribfinder brings a community aspect to real estate,” said Adam Oppenheimer, President of Jenius Industries Inc., an Internet company specializing in Facebook applications. “Cribfinder utilizes the social graph for real estate, maximizing property visibility by syndicating listings virally through Facebook Platform. With Real Estate One, we now have over 200,000 properties in our portfolio. We are very proud to partner with a company so close to our Michigan roots.”

“Real Estate One has always been an innovator in real estate technology. We are continuing this trend as we move forward with Cribfinder and Facebook Platform,” said Dines.

For more information, visit www.RealEstateOne.com.

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Paige Tepping

Paige Tepping

As RISMedia’s Managing Editor, Paige Tepping oversees the monthly editorial and layout for Real Estate magazine, working with clients to bring their stories to life. She also contributes to both the writing and editing of the magazine’s content. Paige has been with RISMedia since 2007.

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