In Joint Letter to Fed, NAR, MBA and NAHB Call for Action to Help Housing
With the housing market slumping and the Fed indicating rate hikes will likely continue, taking mortgage rates with them, three...
Posts by Beth McGuire
New Study Reveals the States With the Highest Rate of New-Build Homes
A new study analyzed 2022 data from the U.S. Census Bureau on the number of occupied properties and volume of...
We Want Your Marketing Insights for an AI Powered, TikTok-Trending Year
It is a question that will get you completely different answers from nearly everyone you ask: How should I be...
Connecting With Your MLS: A True Partnership Paves the Way to End-of-Year Success
While all eyes are on 2024, MLSs across the board are doubling their commitment to ensuring that brokers end the...
Better Homes and Gardens Real Estate Reveals 2022 Excellence Award Winners
Better Homes and Gardens Real Estate LLC has announced its 2022 nomination-based Excellence Award recipients. With a network of approximately...
Op-Ed: Sold Before Input – The Controversy of Pocket Listings and Internal Office Listings
In the dynamic world of real estate, the increase of “secret listings” has raised eyebrows recently. Known by various names...
The Anatomy of a Marketing Budget
At its most basic level, promoting a listing follows the same credo as the famous five “Ws”—who, what, when, where...
Op/Ed: The Best Advice for Clients Is, ‘When You Find the Perfect House, Buy It!’
Above: the writer's Westport, Connecticut home. Fifteen forty eight sixty. Fifteen forty eight sixty. FIFTEEN FORTY EIGHT SIXTY! That’s the...
Anywhere Reveals Terms of Commission Lawsuit Settlement
Last month, Anywhere rocked the real estate world by becoming the first company to announce that it would be settling...
Unlocking the Potential of Gen Z in Real Estate: The Zoomers Are Here
The world is changing and so is the face of the real estate industry. As we navigate the ever-evolving landscape...
Now Hear This! 7 House Sounds Buyer and Seller Clients Shouldn’t Ignore
Sounds can indicate that there’s an issue with the health of a house, whether it’s the seller client who owns it or the buyer client taking a look-see. Read more.
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